More than just a Meal: The Story of Scouse
One of my favourite activities is finding ways to explain things. When someone stops me, to ask for directions I (secretly) love it! It's really about switching perspectives—stepping into the other person's shoes and considering what they know or don't know. It’s a sort of problem solving.
An Invitation to Explore
So, when I was invited to contribute to the U.S. indie magazine Kitchen Table and given complete creative freedom, I saw it as the perfect chance to tune into the viewpoint of their readership in telling a story from a British perspective. Given the magazine's themes of food and community, along with my own links to (and obsession with) Liverpool, I decided I would tell the tale of how the name for a dish evolved into a word meaning… ‘of Liverpool’.
This was also a lovely opportunity to have fun exploiting my unique illustration skillset: expertise in lettering, design and visual problem solving partnered with a love of imaginative and evocative visual storytelling.
Visual Storytelling: A Journey Through Time
So, how to explain the various meanings and histories of a colloquial term to someone who has heard of the city, but maybe not ‘scousers’? And how to span 300 years- in 3 pages?! I got to work, crafting an illustrated and hand lettered story.
I knew I needed to be as visually economical as possible- because who wants to invest in reading pages of dense text? Instead, I edited the information using a visual hierarchy so that key moments stand out, with changing colour schemes differentiating the phases and chapters. This allowed readers to absorb the essence of the story in an instant or skim through and let the highlights leap out. A no pressure invitation to explore and understand history in a way that's engaging as well as enlightening.
Servings of Lettering, Pictograms and illustrated Infographics!
I chose storyboard storytelling to bring the story to life through a sequence of frames. This way, I could improvise the most effective graphic device for each concept, switching illustration approaches for each window, or sequence of windows. Thereby solving every twist and turn in the story with a different illustration skill!
A mini-map illustration helped convey geographical information in the blink of an eye and I used pictographic illustration and infographics to present complex information fast and clearly. Including recognised diagrammatic systems such as timelines and Venn diagrams; when they’re illustrated, hand lettered and infused with vintage textures data isn’t boring!
Visual Analogies and Poetic Expressions
In contrast, some moments in the story required me to switch to an entirely imaginative and poetic approach. Allowing for the expression empathy, and connection, even when the subjects themselves might be elusive, sensitive or so big that they are hard to visualise.
With other scenes, I used visual analogy or subtly embedded data within narrative illustrations; conversely, I weaving hand lettering into imagery, allowing some data absorption to occur almost effortlessly.
Colour Coding: The Art of Communicating Through Hues
My understanding of colour also took centre stage as I employed limited palettes to shift the mood and segment the narrative into distinct chapters. Occasionally I used my understanding of colour theory to help codify and organise information in a way that an audience can absorb automatically.
Looking Back
Reflecting on this project, I feel excited by the power of visuals and possibilities for complex storytelling through illustration. Through this process, I discovered new approaches and skills and loved blending colour, texture, and design to create a narrative that resonates with readers on a personal level.
Let's Create Together
If you've enjoyed this glimpse into my world, I invite you to explore further. Whether you're a corporation, a design group, or an individual with a vision, I'm here to help bring your stories to life. Reach out, and let’s create illustrations that speak, connect and inspire.