Licensing: Choosing the Rights You Need

Each component of an illustration licence—such as territory, duration, usage, and exclusivity—operates on a sliding scale, as demonstrated in the diagram below. The broader the scope in any category, the higher the licensing fee. The narrower, or more limited the scope, the lower the fee.

Your licence will be a tailored combination of these elements, based on your specific needs. For example, you might require a worldwide licence for a short time, or a prominent usage within a local area. Each configuration affects the total cost.

This ensures you only pay for what you truly need, making the process fair, transparent, and flexible.

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What’s in a Licence